The number of players is likely to surpass one billion with Rovio now offering a new version of the game with more levels and interactive features to around 845 million Facebook users. It has been downloaded more than 700 million times since its launch in 2009 and the birds have become a global phenomenon, featuring on a huge array of merchandise and in popular culture. In the game, players fling colourful and grumpy wingless birds from a slingshot into smarmy egg-stealing pigs. Scores of fans attended the Valentine's Day launch in Jakarta, many of them clicking photographs on their smartphones. The company's strategy is for the game - which is already wildly popular as an app on many smartphones and tablet computers across multiple platforms - to be available "on all screens and screen sizes", Rovio Asia senior vice president Henri Holm told AFP. And for more video game news and reviews be sure to check out the In-Game Facebook page right here.True to the game's quirky theme, a bird flung at a pig on a giant screen marked its official Facebook launch in Jakarta, the world's most Facebook-connected city. You can follow her tweets about games and other things here on Twitter or join her in the stream here on Google+. there's more! "Angry Birds Friends" will deliver four brand-new tournament levels each week. That's right, just when you thought you'd played every pig-filled challenge there is. While bragging rights are great and all, real "Angry Birds" addicts will want to keep coming back to see the new levels Rovio has worked up. Meanwhile, you also get a power-up for each tournament level you play, and one for simply participating in the tournament. Win a gold trophy and you get three power-up bundles, a silver trophy gets you two bundles and a bronze trophy gets you one bundle. The game features weekly tournaments in which you'll toss birds at four levels, trying to best your friends' scores. Beat your friends and you'll win trophies, not to mention earn a passel of game-enhancing power-ups.
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